The Invent Mentalism Blogger chuckled after reading the recent post on the MagicPreneur website. MagicPreneur seemingly took aim at “Invent Mentalism,” saying that a mentalist did not need to have to actually “Invent Mentalism” to be successful.
The Official Response from “Invent Mentalism” is:
Of course, a mentalist does not have to invent mentalism effects in order to be seen as a good performer by their fellow mentalists. Being a good entertainer is not dependent on you needing to create mental magic tricks. This goes without saying.
And now for something completely different, here are some marketing tips for mentalists:
It is Real
Frequently it is what is right under our nose that we most easily miss. Look at the psychology of the situation you are taking on. This will prompt you to act in a particular way. All the answers are already had by you. Is this real?
Smart People Think Too Much, Much of the Time
Of course, it is. A mentalist, which is a branch of the art of magic as entertainment, knows that it is often those who are highly intelligent can be the most often fooled. This is because they think too much.
Blink and You will Miss it, so Invent Mentalism
in a mode of overanalyzing that causes them to remain in a simple state and see what is right in front of them. And as is often the case, they credit the other person as being the magic one, when in fact it is you who can invent mentalism and not the other way around.
Do They Have it or Do You?
You do not have to look further and instead leverage what you already have. In life and work, we as human beings can sometimes feel as if those outside of ourselves know something we do not.
Always Make Difference
This may or not be true. But what is true, is that you have something they want, and it is up to you to make certain that it be used to make a difference in your community
You are the Resource
The reality is that we (you) have as much if not more insight into in terms of how to do something you are trying to do, than those you think of as your resource. You are the resource for them.